ANOTHER CELEB JOINS THE FASHION RANKS: Swank Get’s Swanky
In a bit of totally unsurprising news, another celeb decides to try her hand at the fashion business. Joining Victoria Beckham, Jessica Simpson and J-Lo, two-time Academy Award winning actress Hilary Swank seems set to collaborate on a fashion line rumored to have an athletic bent (and given her killer physique – that’s really no surprise).
Collaborator and co-founder of DMA (Designers Management Agency) Marc Beckman told WWD that the original idea was to conceive a T-shirt line with inspirational sayings on them, but that idea quickly expanded into a bigger concept. “Our platform is contemporary, outdoor, athleisure brand.” – (we’re not totally sure what that means but heck… it sounds good.)
Don’t look for this collection to hit stores any time soon, DMA is brokering the deal and, with Swank, is currently interviewing designers who might be interested in collaborating with the actress.