And Now For The Numbers: Vogue’s September Issue Weighs In
- by Corrie Shenigo
- posted at 6:51 pm
- August 30, 2012
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It’s fitting that the single most widely read, editorial issue of the year, the September issue of Vogue, is once again making news — and making numbers.
It makes sense, I mean, if you’re going to consistantly bedeck one magazine up per year with a heightened number of readers, a way heightened number of advertisements, and a way-waaay heightened number of pages — enough so that the month’s moniker becomes the subject and title for an award winning documentary — you really can’t expect a readers heightened… uh… expectation.
Naturally Vogue sets out to fulfill each and every one with a record-breaking whopper of a September issue that even has mail carriers in a tissy over the sheer weight and implausibility of actually fitting it into a mailbox. The Washington Post recently took a look at the actual numbers involved with Vogue’s September issue — and they are staggering. Take for instance the 658 ad pages taking up marketing space on the issue’s 916 pages. And then do the math. At $165,000 per one-page ad, that’s a pretty penny for brands looking to garner the attention of the nearly 1.25 million circulation numbers — even if their was some “I’ll wash your hand if you’ll wash mind-ish business between Ms. Wintour’s famed tome and designers.”
It’s on stands now… so if you only buy one 1.2″ thick, 4.62 pound, Lady Gaga bedazzled fashion mag this you… you’re going to want to rush out get this one.
read moreNicole Richie Debuts New Fragrance
- by Sherrell Dorsey
- posted at 10:00 am
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We’re excited that style icon who recently collaborated with Macy’s to debut a collection for the fall will now add a fragrance to her brand. Debuting today at Nordstrom’s the new scent called Nicole offers a soulfoul scent that is both bohemian and feminine and is paired with a lotion and shower gel.
“Nicole was inspired by the scents of my childhood. It’s very much a reflection of my individual style—a spiritual balance of femininity and bohemian. It’s the notion that fashion can be easy, comfortable and offer juxtaposition between casual and luxury,” said Richie in a press release.
The perfume runs at $69 for a 3.4 oz bottle and $55 for 1.7 oz. The body lotion at 6.7 ounces will run you $36 and the shower gel $28.
You’ll be able to find the new line online and in-store at Macy’s, Nordstrom, Dillards and other specialty department stores.
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Ataui Deng Covers FASHISBLACK September Issue
- by Sherrell Dorsey
- posted at 1:43 pm
- August 29, 2012
- 0Leave a comment
Sudanese model Ataui Deng covers FASHIZBLACK Magazine’s September 2012 issue (on news stands September 13th in France and Internationally a week later). The magazine, which launched just three years ago, presents fashion from streetwear to catwalks trends, and from pieces of advice to Fashion industry insiders problematics, in a way that highlights the diversity of the global world in which it lives yet not recognized in. The magazine is both high-fashion and highly dedicated to showing the beauty of African notables and merging the two into content that thrives and keeps their readers thirsty.
“For this first September Issue on print, we wanted to offer more contents than usual, especially in Fashion, as it is our core craft” – Paola Audrey Ndengue, editor-in-chief of the magazine.
Pre-order your copy of this delicious magazine here.
read moreYes to Carrots To Launch Haircare Line
- by Corrie Shenigo
- posted at 9:35 am
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Natural beauty company Yes to Carrots has already hit the ground running with their popular brand of farmer’s market fresh products. And they’re about to treat more than just your skin.
Yes to Carrots, Yes to Cucumbers, Yes to Blueberries has announced a new line of haircare products set to address everything from root repair, to color protection, to scalp care face wipes. Each of the three veggie/fruit lines will include shampoo and a conditioner, as well as an up-dated deep conditioner and a lightweight anti-frizz balm.
The Isreali-founded brand teamed up with Gretta Monahan, a stylist and salon owner who does makeovers on The Rachael Ray Show, on the launch of the line — and just know that Monahan doesn’t just use the products on her makeover subjects… she also uses them on herself!
read moreMAC’s New Collection: Is Tired The New Sexy?
- by Corrie Shenigo
- posted at 7:16 pm
- August 28, 2012
- 0Leave a comment
Is tired the new sexy?
According to fashion entrepreneur and former editrix-in-chief of French Vogue, Carine Roitfeld it is… at least where you’re mascara is concerned.
Today is the day La Carine revealed one of her many fashionable new projects — this one a long-awaited collaborative collection with MAC cosmetics. Think heavy smokey eye essentials, and a single pop of color in the shape of a nail lacquer called Underfire Red and you’ll get the idea.
There are two full “Face Kits” with palettes that range from soft beige to dark chestnut, a kohl and brow pencil, brushes and foundation, and the peculiar addition of tiny star stencils for making “good luck” beauty marks. Huh?
Of course, there is a behind the scenes look at Roitfeld’s turn as MAC cover girl, with the lady-of-the-hour purring out her French-lilted beauty secrets like sleep in your mascara so that in the morning you look “tired but tired sexy.” Again. Huh? Anyways you can check out the mini-film here.
The collection will be available September 6 at MAC.
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Tracee Ellis Ross For Optimum Salon Haircare 6-in-1 Miracle Oil
- by Sherrell Dorsey
- posted at 10:00 am
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The queen of hair has finally taken the plunge into celebrity product endorsement and we couldn’t be happier. Tracee Ellis Ross, known for her big personality on camera and gorgeous big curls on the red carpet. We’ve all been dying to know the secret behind her luscious locs and now we’ll get in on the goodies.
As a proud spokesperson for Optimum Salon Hair Care 6-in-1 Miracle oil, Tracee uses the oil regularly as part of her wash-and-go routine.
Here’s why it’s called the Miracle Oil:
The product contains 6 natural oils for healthy hair
- Argan
- Coconut
- Sunflower
- Apricot
- Jojoba
- Avocado
For every hair crisis this oil can function for a variety of uses:
- Hot Oil Treatment
- Daily Leave-In Conditioner
- Moisturizing Scalp Oil
- Conditions Braids, Locs, Extensions
- All Day Frizz Control
- Dry Skin Hydrator
In addition to being the new face of this product, Ross will also be appearing in hilarious promotional videos alongside celebrity hairstylist, Chuck Amos, and hosting a series of launch events with blogger Curly Nikki.
You can get your hands on the oil for only $8.99 at retailers nationwide.
read moreCinderella’s DSW Dream
- by Corrie Shenigo
- posted at 5:34 pm
- August 27, 2012
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Most of us have felt the fairy-tale euphoria associated with slipping on a decadently delicious pair of new heels, but those of you who haven’t are in luck. It seems DSW is all set to play Fairy Godmother, creating an entire line of heels based on the original Disney Cinderella film.
A DSW rep had this to say about the good news, “The inspiration for the line came from the vision of Disney artist Mary Blair’s original art for the film. We took a close look at the film’s aesthetic details—the rich textures and fabric, the beautiful blue in Cinderella’s dress, even the French rococo-inspired scenery. Every whimsical touch featured in the footwear collection came right out of the film.”
The Glass Slipper Collection will arrive in DSW stores (and online) just in time for the re-release of the Disney classic movie on October 1st and will range from $59.95 to $89.95.
read moreSheila Johnson Introduces Scarf Collection
- by Sherrell Dorsey
- posted at 5:18 pm
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When you’re the founder of a major television network, owner of a chain of hotels and resorts, what else is there to conquer? Well, fashion of course!
Billionaire Sheila Johnson, ex-wife of Robert Johnson, and co-founder of BET television networks, has her sights set on bringing a worldly feel to our every day wear.
Now enter her luxe scarf line which will be available exclusively on her website, www.sheilajohnsoncollection.com, will retail for $475 and are handcrafted in Italy of soft modal fabric. The scarves designs will feature digital prints of Johnson’s travels around the world as well as her post-earthquake photographs of Haiti which she visited with Donna Karan (a collaborator on her scarf line of course).
Proceeds from the sales of the collection will go to benefit Johnson’s team the Lady Salamanders, a women’s street soccer team she started.
“I’ve been thinking about this for two years,” Johnson told WWD. “I came up with this idea to see if I could digitally put these pictures on the scarves. When it translates digitally, it looks abstract, but it’s also the way I take the pictures.”
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NYC Gets Another H&M… It’s Going to Be Massive
- by Sherrell Dorsey
- posted at 4:19 pm
- August 24, 2012
- 0Leave a comment
As though H&M hasn’t already began its decent on taking over the entire universe one fashionably affordable garment at a time, the retailer recently announced plans to add a 57,000 square foot department store smack dab in the middle of Manhattan at 48th street and 5th Avenue — just blocks away from their 51st street location. We know… How crazy.
The new H&M will house all of their collections including men, women, kids, infants, accessories, cosmetics, maternity and home collection which will launch in early 2013. The empire of H&M reigning in New York City will reach 12 stores in total and while we’re excited about witnessing the mammoth fashion house, we’re also feeling a little overwhelmed. Where will we find room in our closets for such treasures?
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