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MAC’s New Collection: Is Tired The New Sexy?

Is tired the new sexy?

Carine Roitfeld for MAC

According to fashion entrepreneur and former editrix-in-chief of French Vogue, Carine Roitfeld it is… at least where you’re mascara is concerned.

Today is the day La Carine revealed one of her many fashionable new projects — this one a long-awaited collaborative collection with MAC cosmetics.  Think heavy smokey eye essentials, and a single pop of color in the shape of a nail lacquer called Underfire Red and you’ll get the idea.

There are two full “Face Kits” with palettes that range from soft beige to dark chestnut, a kohl and brow pencil, brushes and foundation, and the peculiar addition of tiny star stencils for making “good luck” beauty marks.  Huh?

Of course, there is a behind the scenes look at Roitfeld’s turn as MAC cover girl, with the lady-of-the-hour purring out her French-lilted beauty secrets like sleep in your mascara so that in the morning you look “tired but tired sexy.”  Again.  Huh?  Anyways you can check out the mini-film here.

The collection will be available September 6 at MAC.

Carine Roitfeld for MAC Line Up

 

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