Paul Mitchell Falls In Line With New Curl Defining Products
It looks like everyone is embracing their curls, coils and kinks these days. We recently discovered that super star salon brand Paul Mitchell has also added a few new products into the curl category. The new Curls line comes in a system of four products that make bloggers and beauties alike go gaga: The Spring Loaded Detangling Shampoo, The Full Circle Leave In Treatment, The Ultimate Wave Cream Gel and The Twirl Around Cream Gel.
The collection is all about detangling, fighting frizz, smoothing and hydrating beautiful curls. If you didn’t know before, as many as 55% of of the global population has curly or wavy hair. No more toiling around with flat irons and damaging heating or chemical products. We’re happy that the professional line has caught on to the times.
The line was even launched with the Truth About Curls Campaign where curly men and women can submit their “curls” story. Submit your question, share your video, find some solutions and connect with your curly -haired sisters using the #curlconfession hashtag for Twitter, Facebook and Instagram.
Learn more about the new line at www.paulmitchell.com