SAMSUNG & Alexander Wang Create Industry’s First Crowd-Sourced Design Process for Charity
When fashion and philanthropy come together, something magical happens. Okay, that may have been a bit cheesy but your heart will melt too after this dose of fashion goodness. Announced in a press release last week, Samsung and Alexander Wang are knee deep in a collaboration to create the industry’s first co-created print inspired by crowd-sourced sketches and images using the GALAXY Note II. The print will appear on a limited-edition bag that will be sold in key markets around the world to raise funds for Art Start, an award-winning, nationally-recognized charity that uses the arts to nurture the creative talents of at-risk children and youth.
“I am most inspired from my everyday life and the people that surround me, so the idea of a co-creation with the people that I admire and respect the most is very exciting,” said Alexander Wang in the release. “This collaboration represents a new way that technology and style can come together. And, through a concerted effort, I am happy to be a part of supporting such a great charity as Art Start that embraces creativity and art in a way that can change lives.”
Not too shabby. Art Start is a New York City-based non-profit organization that uses the arts to save lives and to transform communities. Focusing on at-risk children and youth between the ages of 5 – 21, Art Start’s creative arts workshops seek to nurture the creativity and talents of their youth participants, while instilling the confidence to pursue meaningful opportunities in life.
Learn more about Art Start here: www.art-start.org