Along with most viral sensations, the #iwokeuplikethis hashtag is blissfully running its course — but let’s not throw the baby out with the bath water. The simple beauty of au natural is continuing to rule the fashion week runways, with scores of stylists taking the “no makeup” trend further north to the hair. Scores of models sporting “effortless” hair have been seen sashaying down the catwalks at Rebecca Minkoff, Coach and Jason Wu — slightly disheveled, lightly (and not so lightly) textured and decidedly undone, the considerable “effort” (and product) put into making “effortless” happen is apparent, but worth it for the sex appeal alone.
Let’s give a resounding “thank you” to the taste-makers for this one — the fashion sweatshirt is here.
No need to reserve this comfy, cozy, stay-at-home staple for lazy Sundays when heavy-hitters like Givenchy, Kenzo, Rebecca Minkoff, and Matthew Williamson are all offering up a decidedly haute take on the sweatshirt. Peppered with flowers, pop art, and a variety of lithographs, the luxe sweatshirt is a great way to bring weekend casual directly to the week-long grind, by paired it with skinny pants, an envelope mini, or a full skirt. This must-have winter 2013 trend is already a fave with it-girls Jessica Alba, Gisele Bundchen, and Cara Delevingne — here’s some inspiration on how to pull-off the sweatshirt pull-over.
Rebecca Minkoff has been busy — and not strictly with her strategic (and ultra-successful) social media takeover. The label has just released an ultra modern 52-piece jewelry collection to its already broad-spectrum brand that runs the gamut from men’s and women’s clothing, to handbags, to shoes, to sunglasses. That’s right. While her marketing team was busy building her online branding (and playing on Instagram,) Minkoff has been hard at work doing what she does best: design. Think necklaces, earrings, bangles and rings inspired by the “desk to dinner” lifestyle and featuring crystals, spikes and curvy cursive writing, all ranging in price from $48 – $498, and you’ll get the idea. The Rebecca Minkoff jewelry collection is on store shelves as we speak… so here’s a little eye-spiration of our new favorite baubles.